Prada eyes Hong Kong stock market for first public listing!

AFTER years of rumours, Prada may finally be ready to float on the stock exchange. The company has attempted an initial public offering three times before, but has always pulled out due to the weakness of global markets.

Prada SpA is thought to be looking to the Hong Kong Stock Exchange for its first listing, perhaps as early as this spring. The company – of which 95 per cent is owned by Miuccia Prada and her husband Patrizio Bertelli – is thought to be worth in the region of £6 billion.

“Our strategy of expansion worldwide, carried out with a strict cost-control policy, led to a significant growth in revenues and profitability and further reinforced our position as one of the leaders in the luxury goods market,” Bertelli, the chief executive officer of Prada, told WWD. “Strengthened by these results and confident in the future development of the group, we can now face the coming challenges with serenity and seize the best opportunities offered by the international capital markets.”

Earlier this month, Prada announced plans to open several stores in Asia over the next three years with nine stores opening in major cities in the region over the coming 12 months. Hong Kong is thought to have been Prada’s first choice thanks to the huge potential for luxury growth in the Chinese market.

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Words By LAUREN MILLIGAN.

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7 responses

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  2. Prada is a good label but these clothes seem too colourful or maybe the combination mix is not too good. Am sure the Hong kong will appreciate it.

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